The Studebaker Lark Wagonaire, also simply known as the Studebaker Wagonaire, is infamous as one of the largest sales flops of all time, with only 940 sold during its 4-year lifetime, or about 235 a year.

With the decent amount of money they sunk into this then-revolutionary design and the financial situation they were in at the time, Studebaker couldn’t recover, and the Wagonaire’s failure was a minor contributing factor in the demise of the venerable automaker.

This example was manufactured by Matchbox under Lesney ownership at some point from 1965 to 1968.

This has been a grail piece for me for quite some time, as it ticks most of my boxes for good diecasts (quirky, dead automaker, etc).

With and without open bed.

Base detail.

That’s all for today.